Digital Marketing Manager/ Growth Hacker/ Growth Manager

Please read the job requirements carefully - and please only apply if you meet the requirements. Thanks.

*** (1) Have extensive experience in digital marketing work for service-based companies (not product based or ecommerce). Please elaborate this in your cover letter.

*** (2) Have at least 5 years experience in digital marketing (VA or assistant work does not count)

*** (3) Be able to show a portfolio of previous marketing work (such as website, facebook ads, seo ranking)

We won't be able to consider your application if you send through a generic Cover Letter. Thank you.

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Our Australia-based Property and Construction company is seeking a talented and experienced Digital Marketing Manager to help GROW our company. Our service is high value (> $1mil contract value), hence it requires previous experience in a similar domain. We're looking for a true team player with a creative mindset.

Your performance will be measured specifically by various marketing metrics. You need to be someone who is excited by the challenges, and is genuinely wanting to grow the business and make your mark.

You can learn more about our company via our website (AlphaQ dot com dot au) to learn about our services, and also see our various social media channels.

Your duties will cover the following.

- Oversee management of all digital channels (including updates, design, and user experience)

- Make sure that all Digital Marketing projects are meeting timelines and budgets

- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs are maintained against set baselines for Open Rate, Click-to-Open Rate, Conversion, and Unsubscribes via continuous test and learn agenda)

- Analyse, monitor, and continually improve our Search Engine Optimisation (SEO) & Google Search Engine Marketing (SEM). If SEO is not your specialisation, you must know enough about it to be able to recruit and manage specialist freelancers for approved proposals for SEO projects.

- Management of analytical tools such as Google Analytics and Webmaster Tools

- Set-up, scheduling, testing, tagging, and deployment of one-time, recurring, triggered and dynamic content-driven campaigns

- Producing and launching paid social and paid search campaigns that run on Facebook and Upgrade to see actual info. Again, if this is not your specialisation, you must know enough about it to be able to recruit and manage specialist freelancers for approved proposals for such projects.

Keywords of areas of expertise

* Facebook ads
* Email marketing campaigns
* Keyword research
* Website and marketing campaign analytics
* Marketing KPIs and reports

*** We will ask you to demonstrate experience in those areas

You will be in charge 100% of the marketing strategies, executions and KPIs.

You will need to work independently, and be KPIs driven. You will report to the Business Manager on the progress of marketing projects and results, and you will have access to a general admin person who can help out with producing marketing materials.

This is a full-time work-from-home job, that requires a professional home office setting.
We are not interested in hiring freelancers, agencies, or temporary contractors.

We offer monthly bonus based on your KPIs and digital marketing metrics.

Please review our job ad carefully as all the details are relevant and important to this role.
We look forward to hearing from the right candidates.