SEO Content (techinical) Writer

An SEO Content Writer is responsible for creating high-quality, keyword-optimized content that ranks well on search engines and engages the target audience. This role requires a strong understanding of search engine optimization (SEO) techniques, excellent writing skills, and the ability to research and produce content that meets both SEO and content marketing objectives.

KEY RESPONSIBILITIES:
1. Content Creation:
Produce well-researched, original, and engaging content for websites, blogs, social media, and other online platforms.
Write content that aligns with the target audience's interests, needs, and pain points.
Keyword Research:

2. Conduct thorough keyword research to identify relevant keywords and phrases that will drive organic target keywords strategically within the content while ensuring natural language flow.
On-Page SEO:

3. Optimize content for on-page SEO factors such as meta titles, meta descriptions, header tags, and URL structure.
Ensure content is properly formatted and structured for readability and search engine crawlers.
Content Optimization:

4. Regularly review and update existing content to improve its SEO performance.
Implement SEO best practices to enhance the visibility and ranking of content.
Content Strategy:

5. Collaborate with the SEO team to develop content strategies that align with SEO goals and marketing objectives.
Provide input on content topics, formats, and publishing schedules.

6. Content Promotion:
Promote content through various channels, including social media, email marketing, and outreach to influencers or websites for backlinks.
Performance Monitoring:

7. Monitor and analyze the performance of content using SEO tools and analytics data to make data-driven decisions and continuously improve content strategies.

REQUIREMENTS:
Proven experience as an SEO Content Writer or very similar role.
Strong writing and editing skills (English), with a keen eye for depth knowledge of SEO principles, keyword research, and on-page optimization.
Familiarity with SEO tools like Google Analytics, Google Search Console, and keyword research tools.
Understanding of content marketing and digital marketing concepts.
Ability to work independently and meet deadlines.
Bachelor's degree in English, Journalism, Marketing, or a related field is preferred.
The SEO Content Writer plays a vital role in improving a website's search engine visibility, driving organic traffic, and supporting overall digital marketing efforts. They must be adaptable, creative, and capable of producing high-quality content that both informs and engages the target audience while adhering to SEO best practices.