Media Ads Specialist (Marketing, SMM experience)

Budget:

$600.00 - $800.00

Delivery:

12 days

Deadline:

January 19, 2024

Start date:

End date:

Tags:

facebook ads, google ads, marketing


We're looking for a part-time Paid Media Specialist (Google and Facebook Ads). You are responsible for developing, targeting, and budget recommendations; launching campaigns on various platforms; optimizing ads based on KPIs; reporting on campaign metrics; and providing actionable recommendations for improving performance on an ongoing basis.
Responsibilities:
Take an active role in developing paid social strategies that support their overall digital marketing program
Develop and execute Paid Social campaigns on Facebook, Instagram, LinkedIn, Twitter, YouTube and others
Collaborate with other team members on research, campaign creation, and optimization efforts
Conduct extensive audience, placement, and platform research to help inform Paid Social strategies
Create and present monthly and/or weekly reports with analysis of paid social campaign performance along with strategic recommendations for continual improvement
Forecast performance and spending for future budget recommendations
Assist in educating and training new team members in paid social strategy, creation, implementation and reporting
Skills Required:
At least 2-3 years of experience managing paid media campaigns, with an emphasis on paid social
Proficient use in Facebook Ads Manager
Strong understanding of LinkedIn, and Twitter
Proficiency in Word, Excel, and PowerPoint
Google Ads Certified (including Fundamentals, Search, Display, Video, Shopping, Mobile) Google Analytics certified
Facebook Blueprint certified a plus
Experience developing testing structures and compiling client-facing deliverables based on performance
Strong written and verbal communication skills
Ability to multitask and meet deadlines under pressure
Experience with Google Analytics
Active interest in keeping up with social and paid media industries and the latest trends

Location:

Pick up location:

Drop off location:

Proposals: 0

Posted in

June 17, 2024