PPC Manager

Duties and Responsibilities:
>Campaign Audit: Conduct comprehensive audits at the account, product, and campaign levels to ensure optimal performance.
>Bid Management: Adjust bids daily, weekly, or monthly to maximize ROI and campaign effectiveness.
>Performance Monitoring: Vigilantly monitor performance on a daily, weekly, and monthly basis, making real-time optimizations as needed.
>Keyword Research: Continuously research and identify high-impact keywords to enhance campaign performance.
>Search Term Analysis: Analyze search terms to refine and enhance campaign targeting for better results.
>Reporting and Meetings: Generate weekly reports and conduct meetings, including end-of-day reports, to keep the team aligned and informed.
>Multi-Account Management: Skillfully manage two or more accounts, optimizing their performance and results.
>Budget Allocation: Strategically allocate budgets to ensure campaigns operate effectively within allocated resources.