SOCIAL MEDIA ADS SPECIALIST

Job Title: Facebook Ads Specialist
Description:
We are seeking a skilled and experienced Facebook Ads Specialist to join our team on a freelance basis. As a Facebook Ads Specialist, you will be responsible for planning, implementing, and optimizing our Facebook advertising campaigns to drive brand awareness, engagement, and conversions.
Responsibilities:
- Develop and execute effective Facebook advertising strategies tailored to meet our business objectives.
- Conduct thorough research and analysis to identify target audiences, key demographics, and market trends.
- Create compelling ad copy, visuals, and other multimedia elements to enhance ad performance.
- Set up and manage Facebook ad campaigns, including audience targeting, budget management, and bid optimization.
- Monitor and analyze campaign performance metrics, providing regular reports and insights to improve ROI.
- Stay up-to-date with industry trends, algorithm changes, and emerging technologies to ensure the latest best practices are implemented.
- Collaborate with cross-functional teams, including content creators and marketing managers, to align Facebook ad strategies with overall marketing efforts.
- Implement A/B testing strategies to optimize ad creatives, audiences, and other campaign elements.
Requirements:
- Proven experience as a Facebook Ads Specialist with a successful track record of managing and optimizing campaigns.
- In-depth knowledge of Facebook Ads Manager, including audience targeting, pixel implementation, and reporting.
- Strong analytical skills with the ability to interpret data and draw actionable insights.
- Excellent communication skills to collaborate effectively with team members and clients.
- Creative mindset with the ability to generate innovative ideas for ad creatives.
- Results-oriented and able to work independently to meet deadlines.
- Familiarity with other social media platforms and digital marketing channels is a plus.
If you are a passionate and results-driven Facebook Ads Specialist looking for exciting freelance opportunities, we invite you to apply and showcase your expertise in maximizing the impact of Facebook advertising for our brand. Please include relevant work samples and a brief summary of your achievements in your application.