GA4 Specialist

Predictive ROI is a marketing agency focused on delivering predictable and measurable return on investment by positioning our clients as the authority in their niche — and helping them monetize that position by generating leads with right-fit prospects. We’re looking for candidates who embody our standard of excellence, our culture of teamwork, and who are enthusiastic about learning while delivering their best work.
Our agency is 14 years old, and we’re a team of 23. We’ve always worked from home (WFH), and we have no plans ever to have a physical office because we enjoy the flexibility WFH provides. Our team is spread out across all time zones in the United States — we even have teammates who live in the United Kingdom and the Philippines.
Predictive ROI is a team of like-minded high achievers and when you’re part of the Predictive team, you’re supported by the best group of people who all aspire to the same goals.
POSITION SUMMARY
We are seeking a proficient Google Analytics Specialist with a focus on GA4 to join our team. The ideal candidate will be responsible for setting up and managing Google Analytics 4, configuring conversion goals, and generating actionable insights to drive marketing strategies. Additionally, the role involves creating automated reports, delivering comprehensive data analysis to our strategists, and being able to answer questions about data from GA4.
KEY RESPONSIBILITIES
1. Implement and configure Google Analytics 4, ensuring accurate tracking and reporting of website and app data.
2. Set up conversion goals in GA4, utilizing advanced features and functionality to measure and optimize key performance indicators (KPIs).
3. Generate regular and ad-hoc reports, interpreting data to extract valuable insights and actionable recommendations for marketing strategies.
5. Develop and implement automated reporting processes, leveraging tools and technologies to streamline data delivery to strategists.
REQUIREMENTS
1. Proven experience (X years) working extensively with Google Analytics 4, demonstrating in-depth knowledge of its features, functionalities, and best practices.
2. Proficiency in setting up conversion goals, event tracking, and custom dimensions within GA4.
3. Strong analytical skills with the ability to translate data into actionable recommendations and strategic insights.
4. Experience in creating automated reports.
5. Fluency in written and verbal English is essential.
PREFERRED QUALIFICATIONS
1. Certification in Google Analytics (GAIQ) or similar credentials demonstrating expertise in GA4.
2. Experience in A/B testing, attribution modeling, and familiarity with other analytics and tracking tools.
3. Background in marketing, digital advertising, or related fields would be advantageous.
COMMUNICATION AND PROACTIVITY
1. Excellent communication skills with the ability to contribute effectively within a remote team environment.
2. Detail-oriented mindset, proficient in analyzing data, extracting insights, and making informed decisions.
3. Self-motivated and proactive attitude, adept at effective time management.
HOW TO APPLY
*PLEASE read the instructions carefully below when applying. If you do not answer numbers 1-3, we will skip over the application and mark it as "did not follow instructions."
It is very important instructions are followed because we will have a process for you to follow. Communication is VERY important to us.
1. Apply by sending me a message within OnlineJobs.PH and include “GA4" in the subject line.
2. In a well-thought-out message, please include your resume AND any history/proof of working with GA4.
3. Lastly, please tell me the core value that stood out most to you and why.
This is a part-time position with a strong possibility of moving into full-time.
Pay is $5/hr.