Digital Marketing Manager

We are seeking a talented and experienced Digital Marketing Manager to join our team. The ideal candidate will be well-versed in Zoho CRM design and management, proficient in PPC advertising (Google Ads & Facebook Ads), skilled in WPSite build & maintenance, and possess a deep understanding of SEO and backlinks.

Key Responsibilities:

Zoho CRM:

Design and optimize Zoho CRM workflows to enhance lead management and customer engagement.
Implement and maintain effective data segmentation for targeted marketing strategies.
Collaborate with sales teams to ensure seamless integration and automation.

PPC Advertising:
Develop and execute successful PPC campaigns on Google Ads and Facebook Ads.
Monitor and optimize ad performance, ensuring maximum ROI.
Conduct keyword research and competitor analysis to inform campaign strategies.

WPSite Build & Maintenance:
Oversee the creation and maintenance of WordPress sites to align with marketing objectives.
Ensure website functionality, responsiveness, and optimal user experience.
Collaborate with the development team on-site enhancements and updates.

SEO and Backlinks:
Develop and implement SEO strategies to improve organic search rankings.
Conduct thorough keyword analysis and stay updated on search engine algorithms.
Build and manage backlink profiles to increase domain authority.

Requirements:
Proven experience as a Digital Marketing Manager with a focus on Zoho CRM, PPC, WPSite management, and SEO.
In-depth knowledge of Zoho CRM functionalities and customization.
Proficiency in creating and optimizing PPC campaigns on Google Ads and Facebook Ads.
Strong understanding of WPSite development and maintenance.
Expertise in SEO strategies, including backlink building.
Analytical mindset with the ability to translate data into actionable insights.
Excellent communication and project management skills.

How to Apply:

Interested candidates should submit their resume link (set to public) and a cover letter.