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We are seeking a talented and experienced Email Marketing Specialist to spearhead our email marketing strategies. You will be responsible for planning, executing, and optimizing end-to-end email marketing campaigns. This includes managing email databases, crafting engaging newsletters, and leveraging web technologies to drive sales growth.
Job Responsibilities
- Identify target audience and grow our email list
- Design and implement direct email marketing campaigns
- Proofread emails for clarity, grammar, and spelling
- Ensure mobile-friendly email templates
- Write newsletters including all company updates
- Upgrade our email templates using graphics, personalization, and advanced features
- Ensure prompt and accurate communication with clients via email to minimize unsubscribes
- Create email databases for lead generation
- Analyze campaign performance and suggest improvements
- Report on sales revenue generated from email marketing efforts
- Ensure emails follow industry policies and best practices
Required Skills & Experience
- Proven work experience as an Email marketing manager or Digital marketing specialist
- Hands-on experience with HTML and content management systems
- Proficiency in marketing automation technology
- Knowledge of SEO/SEM and Google Analytics
- Familiarity with analytical and database tools
- Excellent written communication and copywriting skills
- Strong project management skills
- An ability to work under tight deadlines
ANSWER THIS QUESTIONS THROUGH VIDEO:
1. Could you tell us about the kinds of email marketing campaigns you've managed? (Ex. Promotional Campaigns, Newsletter Campaigns, Welcome Series, Transactional Emails, etc.)
2. What is the niche or industry of your previous experience/s? (Ex. Real Estate, Coaching for Fitness, Consultation, Financial, STR, REI, and/or Investment, STR, etc.)
3. What can you do with email marketing to help a startup company? (Ex. Game Plan, Strategies, Proposal)
Additional Information:
- Starts at 25 hours per week.
- Work hours: Must be within 8 AM to 5 PM Mountain Standard Time
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Posted in Internet marketing, Marketing