[Daily Crypto] Marketing Manager

About the Company
The Daily Crypto is your ultimate destination for finding resources and latest news in the
immersive world of Crypto. Join our vibrant community as we explore the exciting world of
digital assets, blockchain technology, and crypto trends. From informative insights to engaging discussions, we provide a daily dose of crypto news and updates to keep you ahead in the fast-
paced crypto space.
Responsibilities
Develop and Execute Comprehensive Marketing Strategies:
Create and implement holistic marketing plans to promote the company's products and
services, driving brand visibility and customer acquisition.
Leverage market research and customer insights to formulate data-driven marketing
strategies that resonate with target audiences and address their evolving needs.
Continuously assess and optimize marketing approaches to align with the ever-
changing crypto landscape.
Plan and Manage Marketing Campaigns Across Various Channels:
Strategize and oversee marketing campaigns across digital marketing platforms,
including social media, email marketing, content marketing, and influencer
partnerships.
Collaborate with the creative team to produce engaging and compelling marketing
materials that communicate our value proposition effectively.
Implement performance tracking and analytics to measure the impact of campaigns
and iteratively improve campaign performance.
Market Analysis and Strategy Refinement:
Conduct thorough market analysis, monitoring industry trends, and competitor
activities to identify opportunities and stay ahead of market dynamics.
Utilize market intelligence to refine marketing strategies, positioning the company as
an innovative and trusted player in the crypto industry.
Cross-functional Collaboration:
Collaborate with product development, sales, and customer support teams to ensure
seamless alignment of marketing efforts with overall business objectives.
Provide marketing support to product launches and coordinate product-focused
campaigns.
Market Research and Customer Surveys:
Conduct in-depth market research to gain insights into target audience preferences,
needs, and pain Upgrade to see actual infovelop and execute customer surveys to gather feedback, enabling data-driven
decisions to enhance customer experiences and product offerings.
Other duties and responsibilities:
Undertake additional responsibilities and tasks as may be assigned by the management
team to support the overall growth and success of the community.
Adapt and respond to changing community needs and requirements with agility and
effectiveness.
Collaborate seamlessly with team members to ensure the smooth execution of various
community-related initiatives.
Qualifications
Bachelor's degree in marketing, or any related field.
3+ years of experience in content marketing, preferably in the digital currency or financial industry.
Knowledgeable in graphics/photo layout, video-editing, copywriting, meme creation and other related skills
Excellent writing and editing skills with a strong attention to detail.
Strong understanding of cryptocurrency/blockchain-related terminologies and trends
Strong knowledge on digital currency and financial industry
Knowledge of SEO best practices and Google Analytics.
Experience with content management systems (CMS) and social media platform
Ability to work in a fast-paced environment